Everyday Bias: Identifying and Navigating Unconscious Judgments in Our Daily Lives($28.00Value)

Description

To be human is to be biased, especially with today's technologies and politics reinforcing our unconscious reactions. Most people do not see themselves as biased towards people different from themselves, yet disparities and dangerous prejudices still run rampant. Why is that? And is there anything we can do about it? Building on the transformational lessons of the bestselling Everyday Bias, Howard J. Ross and Jake Ross reveal how bias is built into our increasingly digital lives and how we must fight against the epidemic of isolation and loneliness tearing apart our sense of connection and belonging. New chapters explore structures of power that create micro-inequities and micro-advantages, the digital attention economy's promotion of isolation and destruction of trust through misinformation, and the embedded prejudices being promoted by artificial intelligence. Learning to see bias and disengage from it, Howard and Jake show us how to break destructive cognitive patterns to create healthier, more conscious relationships and organizations, both in our personal and professional lives. “We are certain we are 'one' person, not a thousand different selves reacting unconsciously to thousands of different stimuli. Everyday Bias is an important guide to seeing oneself the way others might.” ―Ken Burns, Historian and Filmmaker “Both thoughtfully situated in its philosophical context while also making effective use of up-to-date scientific research, Everyday Bias is critically valuable in the era where AI technologies are becoming pervasive. This book will be valuable both to users and developers of AI technologies who want to better understand how these systems risk perpetuating the bias that is already ubiquitous in the world.” ―Benjamin Roome, Artificial Intelligence Ethicist and Founder of Ethical Resolve “This new edition of Everyday Bias deepens our understanding of the human dynamics of decision-making by expanding beyond face-to-face human interaction into an exploration of how bias shapes and is shaped by artificial intelligence and social media. At a time when our lives are being increasingly influenced by these technologies, this is an important and valuable read! I strongly recommend this book!” ―George Halvorson, former CEO, Kaiser Permanente “In this new edition, Howard and Jake Ross have gone beyond their important work in helping leaders understand the function and impact of bias. They now show us how even our technological worlds of AI and social media can be deeply impacted by and can correspondingly spread bias and misunderstanding. Given the importance of these technologies in our modern world, this book is essential reading!” ―Maureen Jules-Perez, Divisional CIO, Capital One “This book should be on every executive's desk. Howard and Jake Ross cut through the noise with clarity and compassion, reminding us that bias isn't a flaw in a few bad people, it's a feature of every human brain. The question is what we do about it. Everyday Bias gives us the tools. Our organizations and our people deserve nothing less.” ―Sheila A. Robinson, CEO, Executive Woman Media “Ever since reading Everyday Bias more than a decade ago, I have returned repeatedly to the insights the book offers. The new edition is even more compelling given today's climate where bias and prejudice seem to drive us further away from our humanity. The examples and lessons in this book are important for all of us to hear.” ―Robert Wm. Blum, William H. Gates Sr. Professor, Department of Population, Family and Reproductive Health, Johns Hopkins University, and Director, Johns Hopkins Urban Health Institute, USA “In Everyday Bias , pioneering thought leader Howard J. Ross reshaped how millions of readers understand unconscious bias-not as a moral failing of a few, but as a fundamental feature of being human. In this new edition, coauthored with his son Jake Ross, that insight is brought urgently into the present moment, where technology, polarization and accelerating social change have raised the stakes even higher. At once deeply human and sharply contemporary, this is a vital guide for anyone seeking to navigate a complex world with greater wisdom, compassion and responsibility.” ―Glen Fulmer, Executive Director, National Center for Race Amity “Howard and Jake Ross take the reader on a fascinating journey into what it means to be human. Rather than berate our biased brains, they acknowledge the ubiquity of bias and illustrate how various forms of bias manifest in our daily lives, in the media we consume, the perceptions we form, and the decisions we make. Written as a mix of personal stories, historical anecdotes, and research from relevant fields, and with timely new chapters on bias in technology and artificial intelligence, this second edition is an engaging read from start to finish!” ―Sukhvinder S. Obhi, Professor of Psychology, Neuroscience and Behaviour, McMaster University, Canada “The second edition of