Management of Retail Buying($58.63Value)

$58.63

Management of Retail Buying($58.63Value)



Description

The global economy has opened up huge new opportunities for growth and product availability. That’s where the retail buyer comes in. In Management of Retail Buying, Cash, Thomas, Wingate and Friedlander discuss what buyers go through to make their decisions, from thousands of possibilities, about what to put on store racks and shelves. This text is appropriate for students in Retail Management or Fashion Merchandising programs, for courses in Retail Buying. R. Patrick Cash and Chris Thomas are the authors of Management of Retail Buying, published by Wiley.

More Information

Gtin 09780471723257
Mpn YES1568300
Age_group ADULT
Condition NEW
Gender UNISEX
Product_category Gl_book
Google_product_category Media > Books
Product_type Books > Subjects > Business & Money > Marketing & Sales > Marketing > Research